OUTPUT

Bedfordshire-based POS display printer Paramount Imagination and Creation has installed a RollsRoller Flatbed Applicator from supplier William Smith, to help it expand further into the travel retail market.

Paramount managing director Mike Stephenson comments on the output produced using the RollsRoller: "We can now produce visuals and graphics to a much higher standard than was previously possible, whilst creating savings in production time of up to 50 percent and adding to the overall profitability of our business."

The RollsRoller is designed to apply application tapes and self-adhesive materials to 'virtually any commonly used substrate' used for signs and displays.