OUTPUT

Cheshire-based MC Signs has explained how premises featuring a 20m-long vehicle bay and a number of Mimaki wide-format printers has allowed it to retain high-profile clients and produce some innovative large-format work.

MC Signs founder and director Matthew Cooke comments on the production of truck side graphics for JCB, some measuring 12 x 3.5m: "We're able to offer full colour, photographic output for clients, which we typically print to a seven- or ten-year vinyl before over-laminating for protection.

"We frequently combine coloured or metallic vinyl with digital print as it gives us greater creative freedom and the ability to merge a range of effects and finishes."

He adds: "A high-quality digital print, combined with JCB's instantly recognisable corporate colours, creates a visually arresting advert on the side of the truck."

MC Signs has also produced a 7m-long laminated hoarding for The Original Art Shop at the Westfield Shopping Centre in Derby using a Mimaki JV33 from Hybrid Services. The team printed the graphics onto self-adhesive vinyl, laminated it and applied it to the hoarding.

The company has also launched a web-to-print service for frequent orders such as sign trays and banner stands.