OUTPUT

Service Graphics has recently completed a project for fashion brand Reiss, involving the creation of window displays for the company's top ten branches in London and the production and installation of interior graphics and light-boxes in its 49 shops across the UK. 

The window displays, based on an 'Autumn Reflections' theme, included double-sided freestanding screens up to 6m high, created from mirrored vinyl and photographic canvas printed using a Durst Rho. Service Graphics – part of the St Ives Group – states that all ten sets of displays were designed, produced and installed within a period of under four weeks, and the installation of some of the giant frames was challenging due to 7m-high ceilings.

In addition, Service Graphics delivered 218 Lambda photographic prints, 98 mirrored window vinyls and 153 light-boxes with Durst Rho 500R-printed back-lit film. Some of the photographic prints have been installed in Reiss stores in Russia and the USA.

"This is the first time that a single company has produced work for a project of this scale and we were delighted with the consistency of quality and the cost savings we were able to make across the print and installations," says Jon Black, head of visuals at Reiss.