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Hollywood Monster has provided stage graphics for the Christmas lights switch-on event at Westfield London and Westfield Stratford City shopping centres, featuring Canadian popstar Justin Bieber.

Bieber appeared on a stage with PVC backdrops, sparkly red vinyl floor graphics and other digitally printed products as he switched on the 2011 lights in front of thousands of fans, says Hollywood Monster.

"As always we really enjoy working with Westfield on such high-profile events and again this demonstrates the diversity of our business and our commitment to providing a professional, quality service," comments Simon McKenzie, sales director, Hollywood Monster.