NEWS: Ocean Outdoor has released findings from its recent neuroscience study into how digital out-of-home advertising impacts people, places and purchases.
NEWS: Ocean Outdoor has installed Scotland's first city-centre full-motion digital outdoor screen at Glasgow's St Enoch Centre shopping mall.
NEWS: The 30 x 7m digital advertising display at Liverpool's Lime Street station has benefited from investment to the tune of £1 million to improve its energy use and increase its colour capacity and resolution, according to owner Ocean Outdoor.
NEWS: Ocean Outdoor has revealed a number of new measurement techniques to apply to its retail and roadside DOOH network under the banner of Ocean Labs.
NEWS: Ocean Outdoor's sales team has doubled, remaining under the leadership of sales director Iain Chapman, with new account directors Catherine Morgan (previously of Eye), Amanda Railton (ex-Clear Channel), Priti Kara (Primesight) and Tony Ridd (PSI) now on board.
NEWS: Ocean Outdoor's Eastern Motion advertising site on the A13 in London has been augmented with LED lighting around its structure, enabling it to be lit with colours that correspond to the creative and the time of day.
NEWS: Toyota has taken the top spot in Ocean Outdoor's Art of Outdoor Digital competition with a campaign using full motion technology and interactive floor tiles.
NEWS: Ocean Outdoor has announced that Shaun Gregory, global director of advertising at Telefonica, is to join its board as a non-executive director.
NEWS: Ocean Outdoor has chosen London's Air Ambulance as its nominated charity and has pledged to work with the flying advanced trauma team to raise funds for its work, the company has announced.
NEWS: Ocean Outdoor has extended the deadline for entries to its Art of Outdoor competition, to September 14th.
NEWS: Ocean Outdoor states its digital screens displayed 976 real-time copy changes over the Olympics period.
NEWS: Ocean Outdoor has turned the windows of its central London headquarters into a public gallery of digital outdoor advertising content.
NEWS: Ocean Outdoor's Two Towers East digital screens, located on the road to the Olympic Village, are displaying exclusive content from London 2012.
NEWS: Out-of-home media owner Ocean Outdoor has unveiled an upgrade to its The Wall @ Westfield digital signage site.
NEWS: Two new digital signage sites and two large-format posters have been unveiled in Manchester, UK by media owner Ocean Outdoor.
NEWS: Digital out-of-home company Ocean Outdoor is offering brands extra advertising reach depending on England's progress in Euro 2012.
NEWS: A new digital advertising site has been unveiled by Ocean Outdoor, the third to have been launched by the company in east London in the last six months.
NEWS: Advertising site owner Ocean Outdoor has confirmed it remains an independent entity, following its sale by Smedvig Capital.
NEWS: Capital investment firm Smedvig Capital has confirmed that it has sold DOOH operator Ocean Outdoor to private equity house LDC for £35m.
NEWS: The new Marvel superhero film Avengers Assemble has been promoted using a range of innovative signage campaigns, including a hand-painted billboard.
NEWS: Ocean Outdoor is campaigning to keep Yinka Shonibare's Nelson's Ship in a Bottle sculpture, currently on the fourth plinth of Trafalgar Square, for the nation.
NEWS: Volkswagen has initiated a campaign called 'The Big up The up!' which displays content from the Volkswagen Facebook page onto digital billboards.
NEWS: Ocean Outdoor's digital billboard at Westfield London's Eat Street has begun transmitting content from London Fashion Week to shoppers courtesy of Vogue magazine.
NEWS: Ocean Outdoor's Eat Street digital billboard at the Westfield London Shopping Centre will display interactive content from London Fashion Week this February.
NEWS: Out-of-home media site owner Ocean Outdoor has unveiled two new advertising structures near Canary Wharf in London, UK.
NEWS: The winners of The Art of Outdoor, a competition recognising digital out-of-home content run by Ocean Outdoor, have been revealed.
NEWS: A new interactive campaign using Ocean Outdoor's digital screen located on Eat Street in the Westfield London shopping centre has gone live today.
NEWS: Media owner Ocean Outdoor has secured the contract for London's Excel centre during the Olympics and Paralympics in the UK capital next year.
NEWS: Ocean Outdoor has revealed the judging panel for its Art of Outdoor Digital competition, which will recognise the creativity of those working in the digital out-of-home (DOOH) sphere.
NEWS: Cher Lloyd, one of the finalists on last year's X Factor competition, has 'staged a takeover' of one of Ocean Outdoor's digital signage sites.
NEWS: A new Dolce and Gabbana advert has been installed around the exterior of London's iconic Imax cinema, an Ocean Outdoor site, which is located in the UK capital's thriving Southbank area.
NEWS: Ocean Outdoor has launched a competition, called the Art of Outdoor, to recognise and showcase the designs of creatives working in the DOOH sector.
NEWS: A digital billboard situated at the Westfield London shopping centre has been used for an interactive campaign.
NEWS: The first outdoor campaign for luxury carmaker Bentley has gone live on Ocean Outdoor's Silver Screen on the M4 near London, UK.
NEWS: Media agency Ocean Outdoor has won the contract to develop the Axis@The Hacienda large-format screen, said to be the first double-sided full-motion screen in Manchester, UK.
NEWS: Ocean Outdoor says it achieved a media first last Friday by displaying photographs of the royal wedding as the events unfolded on its Two Towers digital signage sites.
NEWS: Hello! magazine is to share its coverage of the upcoming royal wedding with outdoor advertising firm Ocean Outdoor in a coveted agreement.
NEWS: Ocean Outdoor says a new advertising campaign for Emirates has 'achieved a media first' by going beyond the digital display on its Silver Screen site.
NEWS: Ocean Outdoor's first augmented reality digital outdoor advert has been launched on its large-format outdoor screen in Birmingham, which allows passersby to interact with a virtual 'angel'.
NEWS: Ocean Outdoor's sites at Westfield London and Eat Street will feature a new DOOH campaign for British Airways from this weekend, which includes an interactive competition for passersby.
NEWS: Ocean Outdoor has announced the appointment of Rob Hesketh, formerly of JCDecaux's client strategy branch, to the position of associate director.
NEWS: Keith Crisp has been appointed the new associate director of advertising agency Ocean Outdoor, it has been announced.
NEWS: The digital tri-screen located at a busy interchange outside the Westfield shopping complex in London has been upgraded by DOOH company Ocean Outdoor.
NEWS: The contract for a full-motion digital screen overlooking the Bullring shopping centre in Birmingham has been granted to Ocean Outdoor.
FEATURE: Geny Caloisi looks at why traditional OOH is still holding its ground and how digital is challenging it.
FEATURE: Near field communication is potentially a valuable way for advertisers to engage with their audience on a deeper level. So what's stopping them? Geny Caloisi asks a selection of industry experts.
NEWS: Entries are now being accepted for The Art of Outdoor, an annual competition hosted by Ocean Outdoor celebrating creativity in the DOOH industry.
FEATURE: The question of digital signage and the internet's negative effect on print and static signage has been raised many times, but some projects show that a range of media can actually work together for brilliant results.
