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Viscom Frankfurt, due to take place in November, will see the return of the Viscom tec.10 conference after a successful debut last year, says its organiser.

Speakers and other participants will address the questions 'What are the technologies that will change communication in future?' and 'How will they change it?' at the conference, under the slogan 'Create customer focused experience with technology'.

Scheduled for the Farbenfabrik in Frankfurt on November 3rd – the day before the Visom trade fair officially opens its doors – the conference will look at consumers' media use and buying behaviour, and the opportunities for visual communication to support the consumer. Four current trends will be discussed, namely media use, different types of media, new mobile technologies including display and touch, and video games.

The conference will be carried out in German but the organisers state that simultaneous translation into English will be provided.