Jordans - "Hedgerow Home"
Yes, few of us have avoided the rain over the past week, but we're still feeling springlike at Output, giving us an excuse to revisit this campaign for Jordans by Grey London. Cute animals aside, this was the worthy winner of Ocean Outdoor's 2011 The Art of Outdoor Digital Competition, through its combination of content on Westfield's Eat Street digital billboard, smartphone interaction, shopping vouchers, a game leader board and personalised thank-yous.
There are lots of videos on the Output YouTube channel to get you through a damp afternoon. Let us know your signage favourites too.