Output | Digital Signage | Intelligence

LATEST

Clear Channel connects brands to online generation with Ngen

NEWS: Out-of-home media owner Clear Channel has announced the launch of Ngen, an audience feedback initiative it describes as 'the voice of a generation'. The 'unique' insight programme allows Clear Channel's brand partners to participate in a two-way dialogue with teenagers and young adults.

'A daily wonder experience': Trinity Leeds

FEATURE: What's the story behind Western Europe's largest digital mall? Geny Caloisi reports from The Screen's latest Breakfast Briefing.

Ocean Outdoor reveals findings of out-of-home neuroscience study

NEWS: Ocean Outdoor has released findings from its recent neuroscience study into how digital out-of-home advertising impacts people, places and purchases.

CBS Interactive Europe research shows positive impact of interactive OOH

NEWS: CBS Outdoor has released research which it claims is the largest yearly study into interactive behaviour of outdoor advertising audiences.

Epson survey reveals retailers' POS predictions for 2020

NEWS: A recent survey by Epson has revealed that 100 percent of retailers say they need to 'adapt and broaden their market focus' to drive growth.

FEATURES

Faciliate and innovate: driving acquisitions and partnerships in digital signage

Geny Caloisi looks at the important considerations around mergers and acquisitions for digital signage companies.

NRHA invites industry to Rethink Retail

This week, the Rethink Retail Conference is addressing digital technology for retail and loyalty marketing. Geny Caloisi looks at the role of digital signage.

The Customer Journey: the Outdoor Media Centre unlocks buying secrets

The Outdoor Media Centre has commissioned a study to find out what influences buyers. Geny Caloisi looks at the results of 'The Customer Journey'.

Digital display solutions: an LG help guide for retailers, pt 2

In part two of LG's help guide for retailers, Warren Lewis, LG's commercial director, B2B, elaborates on the types of technologies becoming more common in the retail sector and examines concerns surrounding content and connectivity.