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UK-based digital signage company Camvine has introduced a new app for the iPad, iPod and iPhone, which it says turns the device into a digital display using its Coda cloud-based digital signage platform.

The Coda Player app is useful to digital signage users as a means of demonstrating and previewing the Coda platform in real time, says Camvine, in particular when in transit.

"The new Coda Player app will give our existing customers a highly useful demonstrator of Coda, whilst its availability on the ubiquitous iOS platform provides new opportunities to deliver services," says Steve Hales, head of sales and marketing, Camvine.

"For those using Coda for the first time, it gives a real taste of the Coda digital signage experience – not only the ease with which users can display a rich variety of live, personalised content, but also the straightforward nature of the content management system."

Existing users of Coda can download the app and connect it to their online account, says Camvine, explaining that it is 'a slimmed-down version of the full Coda media player' allowing users to display live news, weather and travel information, social media streams, and to show web pages, films, images and tickers.