NEWS: YCD Multimedia will demonstrate a new analytics module for its Retail Advertising and Merchandising Platform (RAMP) at the 2012 National Retail Federation's Convention and Expo.
NEWS: Amscreen has announced a partnership with Vodafone that will see SIM cards built into every digital signage screen in Amscreen's European network.
NEWS: Digital signage service provider ComQi has announced a partnership with Path Intelligence, owner of proprietary technology to detect and predict how consumers will behave within enclosed environments.
Whether or not you like the evolution of digital signage, there is one significant development that is setting it apart from more traditional methods: the ability to glean information about viewers and produce metrics.
Stratacache's ActiVia for Media digital signage software allows users to assemble dynamic, interactive content and deliver targeted marketing messages to the right people at the right time.