DV Europe

NEWS

Interactive retail kiosk helps shoppers with product search

What do you think?
POST A COMMENT

By News Desk
29 June 2011

The kiosk provides 'one powerful shopper engagement solution', says Jibestream

Jibestream has commented on the success of its interactive kiosk deployment in a branch of Canadian Tire in Toronto, which aims to help customers find products with a combination of a searchable flyer, QR codes, video adverts served in real time, and mobile phone apps.

The kiosk uses a Novomap platform and a Canadian Tire-branded 42" (1.07m) LCD touchscreen to provide information to shoppers at the DIY, automotive and outdoor product store. A promotional campaign for Canada Day is currently running, which aims to raise awareness of the kiosk.

"These sorts of promotions really help drive the value of bringing interactive into large retail settings," explains Chris Wiegand, chief operating officer, Jibestream. "Canadian Tires are very large stores, with a lot of great stuff, and we’re showing here how this technology lets shoppers easily, quickly find what they need, while also layering in technologies like mobile apps.

"Smartphone integration is a big part of future shopping, and we've already been applying that with several retail clients."
 

Share:

Comments in chronological order (Total 0 comments)

There are no comments yet for this article.

What do you think about this article?
Sign in or register to comment it takes less than 30 seconds.

Sign in

Email
Password

Your email and password were not correct, please try again. 

Forgotten your password?

Register

Name
Email
Password

Your registration was not successful, please try again. 

RELATED

News

Low-migration inks for healthcare and retail launched by SPGPrints at Labelexpo Americas

News

Signagelive to show SoC module for Samsung displays at IFA Berlin

Feature

Output Calendar 2014: dates for your diary

News

Caldera to demonstrate how to mix print and digital with Viscom Paris wine bar

News

Absen and PsCo hit the road with Plasa 2014 presence

News

BrightSign shines at Digital Revolution in London with Gravity installation

VIDEO



LATEST

News

Cayin reveals real-time marketing analytics with latest media player release

News

Ariem Technologies announces Raspberry Pi-based media player

News

Mood Visuals brings USA Pro Challenge to masses for FirstBank in Colorado

News

Rugged, thin fanless media player for challenging environments announced by AOpen

News

Norwegian broadcaster adds first SiliconCore anti-moiré LED videowall to studio

News

Icon Deneva platform declared fit for Islamic market with halal certification

Output Recruit