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International technology firm NCR has launched a new Customer Experience Consulting Services programme, which, it says, will help improve the public's experience of travelling. The scheme will support airports in their endeavours to enable self-service kiosk, online and mobile check-in processes.

Jeanice Koronowski, NCR Professional Services senior partner for travel, explains: "Consumers want more control over how, when and where they interact with travel providers. NCR Customer Experience Consulting Services can help meet this demand for a seamless and personalised travel experience through an astute use of innovative self-service technologies and business processes. This not only helps increase passenger loyalty levels but also boosts revenues through increased up-sell and cross-selling."

NCR adds that it will also provide consultancy on how to engage travellers in digital couponing and precision mobile marketing practices to publicise the retail and restaurant options available in transport hubs.

Processes such as bag tagging and drop-off facilities will also be analysed for efficiency by NCR. Digital wayfinding opportunities will be an additional area of examination.