OUTPUT

Nordic digital signage company ZetaDisplay has revealed its latest market success, which will bolster its proposed company growth plans for 2011. The Sweden-based firm has secured an agreement with a 30-branch toy shop chain, for which it will provide its media platform with the aim of enhancing company-to-consumer communications.

Leif Liljebrunn, chief executive of ZetaDisplay notes: "We are pleased to be able to supply yet another Nordic toy chain, the fifth. This clearly shows that our clients appreciate the value we can add by means of our media platform for digital signage, in respect of increased visibility and sales."

ZetaDisplay adds that it hopes its addition to the group will help it reach sales in excess of SEK1m (£97,000). The new platform will chiefly enable the delivery of branded and marketing messaging as well as notification of special offers. The company has subsidiaries in Norway, Denmark and Finland.