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Sweden's largest home entertainment chain moves forward with digital signage
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By News Desk
6 May 2011
ZetaDisplay provides digital signage to a number of retail clients
Swedish digital signage supplier ZetaDisplay has announced that it has signed a co-operative agreement with Hemmakväll, the country's largest home entertainment chain with 100 branches, which sees ZetaDisplay become the sole supplier of its digital signage media platform. Hemmakväll 'wishes to move a stage further in its development' after using digital signage for the last three years.
The retail chain intends to increase the number of its branches to 150 during 2012 and required a partner to support the expansion, as Maciej Gladkowski, business development manager at Hemmakväll, explains.
"We have researched the market, and after a period of evaluation selected ZetaDisplay. We needed a co-operative partner to accompany our growth and to be a total supplier," says Gladkowski. "ZetaDisplay has in a professional way already demonstrated its capability to deliver content production, film distribution, technology, support and operation of their platform for digital signage."
Leif Liljebrunn, chief executive of ZetaDisplay, adds: "When regular clients want to move forward, they set ever higher demands on their suppliers. This is a large role that we must fill, where with our pan-Nordic presence with total responsibility, we are in an excellent position to assist our clients."
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