DV Europe

NEWS

Fast food chain gets DOOH revamp from Advantech

What do you think?
POST A COMMENT

By News Desk
22 March 2012

Advantech's networked DOOH solution simplified the installation and maintenance of an international fast food chain's locations in China

Starting with locations in Shanghai, China an international fast food chain has upgraded its digital signage platform, formerly powered by consumer-grade PCs, to industrial media players designed to give the firm's out-of-home digital signage solutions the capability to display HD video playback, high-resolution images, Flash and other graphical formats to strengthen the network's functionality and branding power.

The solution included industrial digital media delivery developer Advantech's ARK-DS520 compact, low-profile media players and the company's proprietary SUSIAccess for remote content management, updating, diagnosis and maintenance. Because the ARK-DS520s are installed behind the restaurants' LCD displays and SUSIAccess allows remote management to the in-store networks, the cables required for installation remain hidden – in line with the restaurants' 'sleek and stylish' decor.

"ARK-DS520 proves to be an ideal and cost-effective solution for the retail environment," says the company responsible for the installation. "It not only enriches the dining experience for the guests in the restaurants, but helps maximise promotional efforts as well."

Share:

Comments in chronological order (Total 0 comments)

There are no comments yet for this article.

What do you think about this article?
Sign in or register to comment it takes less than 30 seconds.

Sign in

Email
Password

Your email and password were not correct, please try again. 

Forgotten your password?

Register

Name
Email
Password

Your registration was not successful, please try again. 

RELATED

News

Wallflower installs digital signage for Burger King

News

FESPA China 2014 to move to Guangzhou

News

BroadSign Xpess players adopted for US healthcare network

News

Tiny Green releases new miniature PC for signage

News

Ocean Outdoor introduces full motion to Manchester DOOH screen

News

BlowUp Media adds Cardiff screen to DOOH portfolio

30 Jan 2014

Advantech and Mitsubishi to show OPS compatibility at ISE 2014

22 Jan 2014

Soft power through hardware: Advantech's vision for 2014

20 Jan 2014

Advantech and partners to demonstrate videowall solution at ISE 2014

20 Dec 2013

Advantech and Epatra sign distribution deal for Benelux market

29 Nov 2013

Avnet to lead signage charge for Advantech in Europe

25 Nov 2013

Advantech looks to British firm to strengthen its hand in the European market

VIDEO



LATEST

News

Onelan and Eclipse Digital make maps interactive at Marwell Zoo

News

Nomadix helps Acer promote new tablet at Paddington station

News

Scala signage unifies branding at Norwegian bank

News

Palma Aquarium looks to AOpen to create interactive user experience

News

Cross-platform OOH campaign promotes Vogue's April edition

News

MultiTouch opens London showroom