NEWS
C-nario platform helps create 'magnificent atmosphere' for watch manufacturer
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By News Desk
10 March 2011
Hublot, a supplier of high-end watches, recently opened a new branch in New York
The C-nario Messenger digital signage platform has been chosen by Swiss watchmaker Hublot to drive video walls in both its Paris and New York shops. The displays, which are managed centrally from Geneva, Switzerland, feature brand animations and synchronised video clips of Hublot's products.
"Hublot is known globally for its highest quality products, and as such carefully selects its suppliers," states Tamir Ginat, C-nario's chief executive. "Hublot's decision to base the display at its stores on C-nario's platform is testament to the superb quality of our solution."
Both systems include AMD graphic cards. The New York store uses an Intel Core i7 processor-driven Media Service Worldwide-assembled media player, whilst an HP PC cluster of Intel Xeon-powered Z workstations run the C-nario Messenger for the Paris site.
Ion Schiau, international retail manager, Hublot, notes: "The new video walls in our stores help us present our watches in a very attractive way. The high quality display creates a magnificent atmosphere that is felt throughout the shopping experience."
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