DV Europe


Blocks's modular, open-source smart watch offers link between wearable tech and OOH

Blocks's modular, open-source smart watch offers link between wearable tech and OOHNEWS: Blocks Developers is aiming to do for watches what Google is aiming to achieve with Project Ara by developing an open platform, modular device. With the aim of being fully customisable, the Blocks smart watch can be fitted with a variety of LED, E-Ink and touchscreen displays and software add-ons, including gesture control and GPS.

NEC sets up grand finale for Sherlock Holmes exhibition

NEC sets up grand finale for Sherlock Holmes exhibition

NEWS: NEC has been tasked by the Museum of London to provide an immersive climax comparable to the ending of 'The Final Problem' to its Sherlock Holmes exhibition.

Customer-controlled DOOH system installed by Qantas

Customer-controlled DOOH system installed by Qantas

NEWS: Ooh Media has delivered a passenger-controlled DOOH system for airline Qantas's customer clubs and lounges across Australia.

Outdoor Plus adds two digital sites to advertising portfolio

NEWS: Outdoor Plus has unveiled two new sites at A41 Hendon Way and Purley Way Fiveways, with Sky, Ikea and Audi lined up as advertisers.

Envision Solar unveils first DOOH screen for EV ARC charging ports

NEWS: Envision Solar has revealed a new solar-powered and digitally enabled EV ARC charging station at a FIAT dealership in San Diego.


Advertisers should #lookup to British Airways's DOOH storm

British Airway's #lookup campaign proved one of the advertising talking points of 2013. Will Thompson finds out how they did it.

Screens in the Wild

Geny Caloisi looks at Screens in the Wild, an investigation into how media screens located in urban space can be designed to benefit public life

Hyper definition: 4K screens in DOOH

'4K is passé. Now we need 8K', or so they argue in the cinema and AV environment – but how does this compare to the DOOH industry?

Gamification: it's not just child's play

Companies want big data and gamification is one way of enabling this, argues Geny Caloisi.

Map or wrap? Making a canvas of your building

James Matthews-Paul looks at how projection mapping is muscling in on building wraps, and whether it has a long-term future.


Your face rings a bell: the 'dark art' of facial recognition software


More interactive, more pertinent: Monster Media's recipe for success


Awards entry season: prizes that celebrate the best of DOOH


The debutant steps out: European Sign Expo preview




Branching out: the power of video in corporate communications

Daniel Thunberg, senior vice-president at Piksel, explains how video-based corporate networks can be used to keep both in-house and mobile employees informed and up to date with company information.

Intevi: using digital signage to gather sales information

Geny Caloisi talks to Intevi's founder Adam Wilson about its new Interactive Retail Unit (iRU).

Should digital out-of-home be treated as a discipline in its own right?

There’s currently a real buzz around the out-of-home (OOH) sector, and it’s easy to see why, according to Matt Gordon, co-founder of Limited Space.