Output presents the freshest, most relevant news and analysis from around the visual communications industry in the ways our readers need them most. Covering print in all its forms, digital displays, manufacturing, sign-making, design and emerging technology, our highly engaging content in video, print and online has made us the fastest-growing business publication in this unique space.

Based in the UK but with an ever-growing audience of professionals world-wide, we use our powerful voice to champion key causes on behalf of our readers. Adding recruitment, funding, environmental concerns, business building and equality issues to our business and technical content, Output is the most original and innovative magazine in this vibrant global industry.

We also run an agency as part of our operations, providing PR and creative services to various clients throughout the industry.

Who reads us? 

Our world-wide coverage means that we have a very diverse readership across several sectors. A significant part of our audience is made up of high-level decision makers, while we also have a strong readership among the SMEs that form the backbone of the industries we serve.

Our site receives on average 20,000 unique visitors a month, with a demographic split largely favouring Europe (64%) and the Americas (21%). Our average site dwell time is more than four minutes, while our readers tend to view more than three pages per visit. Our daily newsletters also reach an audience of more than 4,500 subscribers with and industry-leading open rate of 30%. 

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Output Magazine Website Advertising Agreement


Definitions and interpretation
In this Agreement:

a) "Advertiser Content" means the advertisements and other content (as specified in the Schedule) submitted by the Advertiser to the Publisher for publication on the Website;

b) "Advertising Services" means the advertising services specified in the Schedule;

c) "Confidential Information" means the amounts of the charges and the other financial terms relating to this Agreement;

d) "Prohibited Content" means:

Works and materials that:

Breach any law, regulation or legally-binding code;
Infringe any person's Intellectual Property Rights or other legal rights; and/or
Give rise to a cause of action against any person,
In each case in any jurisdiction and under any applicable law;
Contravene the Committee on Advertising Practice Code (the CAP Code); obscene, indecent, pornographic, lewd or graphic works and materials; and works and materials that may cause annoyance, inconvenience or anxiety to any internet user;
e) "Website" means the website specified in the Schedule and "Year" means a period of 365 days (or 366 days if there is a 29th February during the relevant period) starting on the Effective Date or on any anniversary of the Effective Date.

This Agreement will come into force on the Effective Date and will continue in force until the agreed termination date.

Advertising Services
During the Term, the Publisher will provide the Advertising Services to the Advertiser. The Advertiser grants to the Publisher a non-exclusive, world-wide, royalty-free licence to publish the Advertiser Content on the Website as contemplated by this Agreement.

The Advertiser warrants and undertakes:

a) To ensure that all Advertiser Content is accurate and fair;

b) To ensure that Advertiser Content does not consist of, contain, or link to any Prohibited Content;

c) Promptly to request the removal or editing of any Advertiser Content which ceases to be accurate and fair, or becomes Prohibited Content, for whatever reason;

d) To ensure that the advertising and sale of any products and services that are advertised through the Advertising Content is legal under all applicable laws;

e) To ensure that the products and services advertised through the Advertising Content are appropriate for the Website's user base; and

f) To ensure that the Advertiser Content is of a quality commensurate with the content published on the Website generally.

Subject to scheduled maintenance, express restrictions on the Advertising Services, and any Force Majeure Event affecting the Publisher or the Publisher's appointed hosting services provider, the Publisher will use reasonable endeavours to maintain the availability on the Internet of the Website; and the published Advertiser Content, during the relevant period; but the Publisher does not guarantee 24/7 availability.

Charges and payment
a) The Publisher will issue invoices for the Charges to the Advertiser on or before the relevant dates set out in the Schedule.

b) The Advertiser will pay the Charges to the Publisher within 14 days of the date of issue of an invoice, or by return if required, issued in accordance with the Schedule.

a) The Advertiser will keep confidential the Confidential Information, and will not disclose the Confidential Information except as expressly permitted.

b) The Advertiser will protect the confidentiality of the Confidential Information using at least reasonable security measures. The Confidential Information may be disclosed by the Advertiser to its officers, employees, insurers and professional advisers, provided that each recipient is legally bound to protect the confidentiality of the Confidential Information.

a) Either party may terminate this Agreement at any time by giving at least 30 days written notice of termination to the other party.

b) The Publisher may terminate the Agreement immediately by giving written notice of termination to the Advertiser if the Advertiser fails to pay any amount due to the Publisher under the Agreement in cleared funds by the due date for payment.

Effects of termination
If the agreement is terminated – by the Publisher or by the Advertiser – then the Advertiser will be entitled to a refund of any amounts paid to the Publisher in respect of Advertising Services, which were to have been provided after the effective date of termination. Such amount will be calculated by the Publisher using any reasonable methodology. Save as provided the Advertiser will not be entitled to any refunds or release from any liability to pay Charges (whether or not invoiced) upon the termination of the Agreement.

  • Ben McCabe
  • Editor
  • +44 (0)207 193 8708